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Brila — AI website builder walkthrough
68,623 ms · 51,964 pixels changed
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export async function test(page, baseUrl, screenshotPath, stepLogger) {
const shot = (n, slug) => screenshotPath.replace('.png', `-${n}-${slug}.png`);
const settle = () => page.waitForLoadState('networkidle').catch(() => {});
const base = baseUrl || 'https://brila.ai';
await page.route('**/*', (route) => {
const u = route.request().url();
if (/email-decode|cloudflareinsights|googletagmanager|google-analytics|hotjar|fullstory|posthog/.test(u)) return route.abort();
return route.continue();
});
stepLogger.log('Scenario 1: landing with cookie banner');Checks run
Notes from the demo run
AI-generatedBrila (brila.ai, currently #1 in its category on Product Hunt today) is an AI website builder for local businesses: paste a Google Maps URL → AI scans the place's reviews + photos + opening hours → generates a one-page website on a brila.ai subdomain. The landing page IS the product entry point — no signup, no email, the input field is the first thing the user sees, and 'Generate a website' is the primary CTA. Shipping examples (The Sill plant shop in NY, fully populated) appear inline as proof-of-life.
- Landing-page-as-product — no signup before the founder's primary interactionThe Google Maps URL input sits directly under the hero. Paste a URL, click Generate, watch the AI build. Zero auth wall, no email collection before value delivery. The conversion model is the inverse of most early SaaS: prove value first, capture email after.
- Live showcase subdomain (the-sill.brila.ai) renders a real working siteNot a screenshot or a mockup — a real brila.ai subdomain serving a fully styled one-page site for The Sill (Plant Shop That Delivers Across the Northeast and Pots for Free, New York). Visitors can see exactly what their own business would look like before clicking Generate. Most AI website builders ship mockups; Brila ships a working artifact.
- Cookie banner with proper consent UI (Accept all / Reject all / Manage preferences)Three explicit options instead of dark-pattern 'Accept' + tiny 'Manage'. EU-grade consent UI baked in from day 1 — rare for an indie launch and necessary for the local-business market that includes EU shops.
- Footer kept minimal but compliant (Privacy + Terms + Manage cookies)Only the three legally-required links, no nav clutter. Matches the 'don't break the funnel' design philosophy of the rest of the landing.
- /sign-up and /onboarding both 404-redirect to home with ?error=not-foundDirect URL access to standard auth routes hits a 404 redirect that adds a `?error=not-found` query string to the home URL. A user who bookmarked /sign-up from a previous session, or a Google search hit for 'Brila sign-up', lands on the home page with an error banner in the URL bar. Either silently 302 to / without the error param, or actually serve a sign-up page if one exists.
- AI generation has no visible progress indicator within the first 3-4sAfter clicking Generate, the page stays on the landing without an obvious 'building...' state for the first ~3s before transitioning. Users on slower connections may click again. A skeleton-loader or 'Reading Google Maps reviews...' text-stream would reduce the bounce rate during the generation window.
- The 'Sign in' button in the nav has empty hrefDetected an `<a>` element with text 'Sign in' but no href attribute. It either does nothing on click or relies on a JS handler that wasn't catching. Either way, breaks expectations and breaks middle-click 'open in new tab'.
- /sign-up·404-redirects to home with error param
- /onboarding·404-redirects to home with error param
6 visual changes
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